Infant sleep-related deaths are the second leading cause of death for healthy infants in Baltimore City, and they are overwhelmingly preventable. BHB has committed considerable resources to ensure that every baby in Baltimore sleeps safely.
BHB’s SLEEP SAFE initiative includes mass media campaigns, community outreach, and education for providers. The safe sleep message has been widely promoted throughout Baltimore City via print materials and outdoor, radio, and television ads. In communities, BHB has tapped into champions such as Antoine Dow - a barbershop owner in Upton/Druid Heights - to educate family, friends, and associates on safe sleep.
More than 2,000 health and social service providers, community members, and City personnel have been trained to address common behavioral barriers to safe sleep practices among clients.