#SLEEPSAFE Social MediaToolkit 2021

It takes a village to raise a child and infant sleep is no different. The loss of a child is devastating to families and communities so we must all work together to help keep babies safe. There is something each of us can do to prevent sleep-related infant deaths.

  

This Sudden Infant Death Syndrome (SIDS) Awareness Month, we want to highlight the role we all play in infant safe sleep. Safe sleep is a habit that takes practice for parents and caregivers, but also for babies. No matter who you are, you can be a Safe Sleep Superstar by helping to make the transition to safe sleep easier for families. 

 

You can spread the word and help us save lives by using the graphics and sample captions in this toolkit. When you post, use #SLEEPSAFE and #EveryBabyCountsOnYou and be sure to tag B’more for Healthy Babies. You can find us on Facebook (B'more for Healthy Babies), Twitter (@bmoreforbabies), and Instagram (@bmore4healthybabies).   

 

Together, we can keep every baby safe during sleep and make sure more families are celebrating their babies’ birthdays, first steps, and first days. Whether a mom, family member, doctor, nurse, teacher, social worker, community leader – every baby counts on you.

To download graphics on desktop, click on the download link under the photo.  On mobile, press & hold until a prompt pops up and save image on your camera roll. You can also download all graphics here.

Parents

Safe Sleep Superstars: Parents (1/2)
Safe Sleep Superstars: Parents (1/2)

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Safe Sleep Superstars: Parents (2/2)
Safe Sleep Superstars: Parents (2/2)

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Safe Sleep Superstars: Parents (1/2)
Safe Sleep Superstars: Parents (1/2)

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Safe Sleep Superstars: Parents Instagram (1/2)
Safe Sleep Superstars: Parents Instagram (1/2)

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Safe Sleep Superstars: Parents Instagram (2/2)
Safe Sleep Superstars: Parents Instagram (2/2)

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Safe Sleep Superstars: Parents Instagram (1/2)
Safe Sleep Superstars: Parents Instagram (1/2)

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Safe Sleep Superstars: Parents Twitter (1/2)
Safe Sleep Superstars: Parents Twitter (1/2)

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Safe Sleep Superstars: Parents Twitter (2/2)
Safe Sleep Superstars: Parents Twitter (2/2)

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Safe Sleep Superstars: Parents Twitter (1/2)
Safe Sleep Superstars: Parents Twitter (1/2)

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Facebook and Instagram: 

The safest way for a baby to sleep is by following the ABCDs of safe sleep: 

  • Alone: Share a room, not a bed, with your baby.

  • Back: Babies are less likely to choke when they sleep on their backs.

  • Crib: Babies should always sleep in a crib that only has a fitted sheet—no toys or blankets.

  • Don’t Smoke: Smoke in the home makes it harder for babies to breathe well—no cigarettes, vapes, or marijuana around baby.

 

But sometimes safe sleep is not as easy as ABCD. In Baltimore, you do not have to do it alone. We can connect you to help get a crib and to support if you are feeling overwhelmed. 

 

Remember that the first few weeks with a baby are rewarding, but the lack of sleep can be challenging. Hang in there. It will get better. 

 

To connect to support and to learn more about safe sleep, visit www.healthybabiesbaltimore.com/safe-sleep. #SLEEPSAFE #EveryBabyCountsOnYou

Twitter: 

Safe sleep may be easy to remember, but it is not always easy to practice. In Baltimore, you are not alone. To connect to support and to learn more about safe sleep, visit www.healthybabiesbaltimore.com/safe-sleep. #SLEEPSAFE #EveryBabyCountsOnYou

Health Providers

Safe Sleep Superstars: Providers Facebook (1/2)
Safe Sleep Superstars: Providers Facebook (1/2)

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Safe Sleep Superstars: Providers Facebook (2/2)
Safe Sleep Superstars: Providers Facebook (2/2)

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Safe Sleep Superstars: Providers Facebook (1/2)
Safe Sleep Superstars: Providers Facebook (1/2)

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Safe Sleep Superstars: Providers Instagram (1/2)
Safe Sleep Superstars: Providers Instagram (1/2)

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Safe Sleep Superstars: Providers Instagram (2/2)
Safe Sleep Superstars: Providers Instagram (2/2)

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Safe Sleep Superstars: Providers Instagram (1/2)
Safe Sleep Superstars: Providers Instagram (1/2)

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Safe Sleep Superstars: Providers Twitter  (1/2)
Safe Sleep Superstars: Providers Twitter (1/2)

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Safe Sleep Superstars: Providers Twitter  (2/2)
Safe Sleep Superstars: Providers Twitter (2/2)

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Safe Sleep Superstars: Providers Twitter  (1/2)
Safe Sleep Superstars: Providers Twitter (1/2)

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Facebook and Instagram: 

Babies sleep safest alone, on their backs, in a crib, and in a smoke-free home. Unfortunately, practicing infant safe sleep is not always that simple for every family.

 

An important part of counseling on infant safe sleep is connecting clients to support that enables creating a safe sleep environment. This includes home visiting, housing, cribs, and mental health services.

 

To find resources to share with your clients, or to learn about referrals to Baltimore City services, visit www.healthybabiesbaltimore.com/provider-portal.  #SLEEPSAFE #EveryBabyCountsOnYou

Twitter: 

Counseling on infant safe sleep includes connecting your clients to support that enables safe sleep. This includes home visiting and cribs.

 

To learn more about referrals to Baltimore City services, visit www.healthybabiesbaltimore.com/provider-portal.

#SLEEPSAFE #EveryBabyCountsOnYou

Grandparents

Safe Sleep Superstars: Grandparents Facebook (1/2)
Safe Sleep Superstars: Grandparents Facebook (1/2)

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Safe Sleep Superstars: Grandparents Facebook (2/2)
Safe Sleep Superstars: Grandparents Facebook (2/2)

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Safe Sleep Superstars: Grandparents Facebook (1/2)
Safe Sleep Superstars: Grandparents Facebook (1/2)

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Safe Sleep Superstars: Grandparents Instagram (1/2)
Safe Sleep Superstars: Grandparents Instagram (1/2)

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Safe Sleep Superstars: Grandparents Instagram (2/2)
Safe Sleep Superstars: Grandparents Instagram (2/2)

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Safe Sleep Superstars: Grandparents Instagram (1/2)
Safe Sleep Superstars: Grandparents Instagram (1/2)

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Safe Sleep Superstars: Grandparents Twitter (1/2)
Safe Sleep Superstars: Grandparents Twitter (1/2)

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Safe Sleep Superstars: Grandparents Twitter (2/2)
Safe Sleep Superstars: Grandparents Twitter (2/2)

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Safe Sleep Superstars: Grandparents Twitter (1/2)
Safe Sleep Superstars: Grandparents Twitter (1/2)

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Facebook and Instagram: 

Your baby having a baby is one of the most joyful events in life. As their parent, your child may be grown up, but they still trust your advice more than anyone else’s. You are one of the most important advocates for your grandbaby.

 

A lot has changed in the last 20 years and we now know a lot more about infant safety. One of the best ways to protect your grandchild is to learn and practice the latest ABCDs of infant safe sleep:

  • Alone: Share a room, not a bed, with your baby.

  • Back: Babies are less likely to choke when they sleep on their backs.

  • Crib: Babies should always sleep in a crib that only has a fitted sheet—no toys or blankets.

  • Don’t Smoke: Smoke in the home makes it harder for babies to breath well—no cigarettes, vapes, or marijuana around baby.

 

To learn more about infant safe sleep, and to watch a video created for grandparents, visit www.healthybabiesbaltimore.com/safe-sleep.

 #SLEEPSAFE #EveryBabyCountsOnYou

Twitter: 

You are one of the most important advocates for your grandbaby. One of the best ways to protect your grandchild is to learn about and practice infant safe sleep.

 

To learn more, visit www.healthybabiesbaltimore.com/safe-sleep. #SLEEPSAFE #EveryBabyCountsOnYou

Older Siblings

Safe Sleep Superstars: Siblings Facebook (1/2)
Safe Sleep Superstars: Siblings Facebook (1/2)

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Safe Sleep Superstars: Siblings Facebook (2/2)
Safe Sleep Superstars: Siblings Facebook (2/2)

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Safe Sleep Superstars: Siblings Facebook (1/2)
Safe Sleep Superstars: Siblings Facebook (1/2)

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Safe Sleep Superstars: Siblings Instagram (1/2)
Safe Sleep Superstars: Siblings Instagram (1/2)

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Safe Sleep Superstars: Siblings Instagram (2/2)
Safe Sleep Superstars: Siblings Instagram (2/2)

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Safe Sleep Superstars: Siblings Instagram (1/2)
Safe Sleep Superstars: Siblings Instagram (1/2)

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Safe Sleep Superstars: Siblings Twitter (1/2)
Safe Sleep Superstars: Siblings Twitter (1/2)

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Safe Sleep Superstars: Siblings Twitter (2/2)
Safe Sleep Superstars: Siblings Twitter (2/2)

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Safe Sleep Superstars: Siblings Twitter (1/2)
Safe Sleep Superstars: Siblings Twitter (1/2)

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Facebook and Instagram: 

Kids are great at remembering routines and keeping everyone on point. A great way to make kids feel included, and minimize sibling rivalry, is to teach them about safe sleep. Older siblings can help remind babysitters and other family members about the ABCDs of safe sleep:

  • Alone: Share a room, not a bed, with your baby.

  • Back: Babies are less likely to choke when they sleep on their backs.

  • Crib: Babies should always sleep in a crib that only has a fitted sheet—no toys or blankets.

  • Don’t Smoke: Smoke in the home makes it harder for babies to breathe well—no cigarettes, vapes, or marijuana around baby.

 

To learn more about infant safe sleep, and to find safe sleep coloring pages for kids, visit www.healthybabiesbaltimore.com/safe-sleep.

#SLEEPSAFE #EveryBabyCountsOnYou

Twitter: 

Kids are great at remembering routines and keeping everyone on point. A great way to make kids feel included, and minimize sibling rivalry, is to teach them about safe sleep.
 

To learn more about infant safe sleep, visit www.healthybabiesbaltimore.com/safe-sleep.  #SLEEPSAFE #EveryBabyCountsOnYou

Extended Family

Safe Sleep Superstars: Extended Family Facebook (1/2)
Safe Sleep Superstars: Extended Family Facebook (1/2)

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Safe Sleep Superstars: Extended Family Facebook (2/2)
Safe Sleep Superstars: Extended Family Facebook (2/2)

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Safe Sleep Superstars: Extended Family Facebook (1/2)
Safe Sleep Superstars: Extended Family Facebook (1/2)

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Safe Sleep Superstars: Extended Family Instagram (1/2)
Safe Sleep Superstars: Extended Family Instagram (1/2)

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Safe Sleep Superstars: Extended Family Instagram (2/2)
Safe Sleep Superstars: Extended Family Instagram (2/2)

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Safe Sleep Superstars: Extended Family Instagram (1/2)

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Safe Sleep Superstars: Extended Family Twitter (1/2)
Safe Sleep Superstars: Extended Family Twitter (1/2)

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Safe Sleep Superstars: Extended Family Twitter (2/2)
Safe Sleep Superstars: Extended Family Twitter (2/2)

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Safe Sleep Superstars: Extended Family Twitter (1/2)

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Facebook and Instagram: 

A new baby is exciting for everyone in the family. As a trusted member of the family, you are in a position to help new parents take care of their littlest ones.

 

If you’re helping out by babysitting, remember the ABCDs of safe sleep for every night and every nap:

  • Alone: Share a room, not a bed, with your baby.

  • Back: Babies are less likely to choke when they sleep on their backs.

  • Crib: Babies should always sleep in a crib that only has a fitted sheet—no toys or blankets.

  • Don’t Smoke: Smoke in the home makes it harder for babies to breathe well—no cigarettes, vapes, or marijuana around baby.

 

To learn more about infant safe sleep, visit www.healthybabiesbaltimore.com/safe-sleep. #SLEEPSAFE #EveryBabyCountsOnYou

Twitter: 

As a trusted member of the family, there are many ways you can help new parents. If that includes babysitting, remember to practice safe sleep for every night and every nap.

 

To learn more about infant safe sleep, visit www.healthybabiesbaltimore.com/safe-sleep. #SLEEPSAFE #EveryBabyCountsOnYou

Community

Safe Sleep Superstars: Community Facebook (1/2)
Safe Sleep Superstars: Community Facebook (1/2)

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Safe Sleep Superstars: Community Facebook (2/2)
Safe Sleep Superstars: Community Facebook (2/2)

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Safe Sleep Superstars: Community Facebook (1/2)
Safe Sleep Superstars: Community Facebook (1/2)

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Safe Sleep Superstars: Community Instagram (1/2)
Safe Sleep Superstars: Community Instagram (1/2)

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Safe Sleep Superstars: Community Instagram (2/2)
Safe Sleep Superstars: Community Instagram (2/2)

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Safe Sleep Superstars: Community Instagram (1/2)
Safe Sleep Superstars: Community Instagram (1/2)

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Safe Sleep Superstars: Community Twitter (1/2)
Safe Sleep Superstars: Community Twitter (1/2)

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Safe Sleep Superstars: Community Twitter (2/2)
Safe Sleep Superstars: Community Twitter (2/2)

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Safe Sleep Superstars: Community Twitter (1/2)
Safe Sleep Superstars: Community Twitter (1/2)

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Facebook and Instagram: 

Remember the saying “it takes a village to raise a child”? Infant safe sleep is no different. Safe sleep is a community responsibility. You can do your part to keep the babies in your community safe by spreading the word about safe sleep.

 

Remember the ABCDs of infant safe sleep:

Alone: Share a room, not a bed, with your baby.

Back: Babies are less likely to choke when they sleep on their backs.

Crib: Babies should always sleep in a crib that only has a fitted sheet—no toys or blankets.

Don’t Smoke: Smoke in the home makes it harder for babies to breathe well—no cigarettes, vapes, or marijuana around baby.

 

To learn more about infant safe sleep, and resources that are available within your community, visit www.healthybabiesbaltimore.com/safe-sleep. #SLEEPSAFE #EveryBabyCountsOnYou

Twitter: 

Safe sleep is a community responsibility. You can do your part to keep the babies in your community safe by spreading the word about safe sleep.

 

To learn more about infant safe sleep, visit www.healthybabiesbaltimore.com/safe-sleep. #SLEEPSAFE #EveryBabyCountsOnYou