Precious Purple Sunday 2020 Social Media Toolkit

It is more important than ever to raise awareness about the impacts of racism on Baltimore's littlest Black lives. Help us spread the word by using the graphics and sample captions in this toolkit. When you post, use #PreciousPurpleSunday and #LittleBlackLivesMatter and be sure to tag B’more for Healthy Babies.  

Click here to download all graphic for Twitter, Facebook, and Instagram.

LITTLE BLACK LIVES MATTER General Message

Facebook and Instagram: 

In these unprecedented times of social unrest and a global pandemic, our nation and city is at a crossroads. As we reflect on this, we also celebrate the good: this year, 33 more babies celebrated their first birthdays than in years past. 

 

Yet, the loss of even one baby is one too many and in our city, a Black Infant is 2x more likely to die than a White infant. And these disparities are not due to race, they are driven by racism. Just as we yell Black Lives Matter to combat racially motivated violence, we also declare that #LittleBlackLivesMatter.  #PreciousPurpleSunday

Twitter: 

In #Baltimore, a Black baby is 2x more likely to die than a White baby. These disparities are not due to race, they are driven by racism. 

Just as we yell Black Lives Matter to fight racially motivated violence, we also declare that #LittleBlackLivesMatter. #PreciousPurpleSunday

Lifting up Baltimore's Black Birthing Families

Instagram

Facebook

Twitter

Facebook and Instagram: 

In Baltimore, Black babies and mothers experience poor birth outcomes more often than any other group and the culprit is racism. Racism, past and present, drive birth disparities by impacting birthing families throughout their lives, including through housing policy, systemic racism, and bias in health care. But it doesn't have to be this way. 

 

Swipe to learn ways we can come together to lift up Baltimore's Black birthing families.

 

Upcoming Maryland voting deadlines: 

Register to vote by October 13

Request mail-in ballot by October 20

 #PreciousPurpleSunday #LittleBlackLivesMatter

Twitter: 

In Baltimore, Black babies and mothers experience poor birth outcomes more often than any other group. There are ways we can come together to lift up Baltimore's Black birthing families. #PreciousPurpleSunday #LittleBlackLivesMatter

Maternal Mortality Disparities

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Instagram, Facebook, and Twitter

Facebook and Instagram: 

In Maryland, Black mothers are 4x more likely to die due to pregnancy-related complications than any other group. These numbers persist even when accounting for income, education, and BMI. It is racism, not race. 

There are many people in Baltimore City who take care of mothers’ minds and bodies. Visit healthybabiesbaltimore.com/pregnancysupport to connect to support before, during, and after pregnancy. #PreciousPurpleSunday #LittleBlackLivesMatter

Twitter: 

In MD, Black mothers are 4x more likely to die due to pregnancy-related causes than any other group. These numbers persist even when accounting for income, education, and BMI. It is racism, not race. #PreciousPurpleSunday #LittleBlackLivesMatter

Safe Sleep

Instagram

Facebook

Twitter

Facebook and Instagram: 

Last year, several babies died during sleep. All of these babies were sleeping in a bed or on a couch with an adult or another child.  Our hearts go out to these families for their loss, and we want to do everything we can so that no other family goes through this.  
 

We can prevent these tragedies by making sure babies SLEEP SAFE: all babies should sleep alone, on their backs, in a crib, and in a smoke-free home. #PreciousPurpleSunday #LittleBlackLivesMatter

Twitter: 

When babies #SLEEPSAFE, everyone sleeps better. All babies should sleep alone, on their backs, in a crib, and in a smoke-free home. #PreciousPurpleSunday #LittleBlackLivesMatter

Breastfeeding

Instagram

Facebook

Twitter

Facebook and Instagram: 

Black women do breastfeed. In Baltimore City, 2 out of 3 Black mothers breastfeed their babies and this number is on the rise.

 

Breastfeeding has many benefits for mothers and babies. With the right support, we can make sure that all women who want to breastfeed their babies are able to do so successfully. 

For breastfeeding support, videos, and resources, visit healthybabiesbaltimore.com/breastfeeding. #PreciousPurpleSunday #LittleBlackLivesMatter

Twitter: 

#Breastfeeding has many benefits for mothers and babies. With the right support, we can make sure that all women who want to breastfeed their babies are able to do so successfully. 

For more info, visit healthybabiesbaltimore.com/breastfeeding. #PreciousPurpleSunday #LittleBlackLivesMatter

Play to Learn

Instagram

Facebook

Twitter

Facebook and Instagram: 

Babies are learning all the time. We can set the next generation up for success by simply playing and having fun with them.  

Talking, singing, reading, and playing are all great ways to teach babies language and make them feel loved and secure. Swipe to see some simple ways you can help babies develop and get ready to read and thrive in school.


#PreciousPurpleSunday #LittleBlackLivesMatter

Twitter: 

Talking, singing, reading, and playing are all great ways to teach babies language and make them feel loved and secure. Swipe to see some simple ways you can help babies develop and get ready to read and thrive in school. #PreciousPurpleSunday #LittleBlackLivesMatter

ABOUT US >

Sponsored by the

Office of Mayor Bernard C. "Jack" Young,

Baltimore City Health DepartmentFamily League of Baltimore, and HealthCare Access Maryland

 

Made possible by generous funding from CareFirst BlueCross BlueShield, City of Baltimore, Maryland Department of Health, and U.S. Department of Health and Human Services

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